Hi I'm Jimin, nice to meet you!

Hi I'm Jimin,
nice to meet you!

I’m Jimin, a senior product designer who believes great design starts long before the pixels are on screen.

I grew up translating confusing forms and websites for my parents, which taught me that clarity isn’t just usability, it’s respect. That lesson still shapes how I design today: inclusive, intuitive, and human.

Outside of work, I’m usually hiking or cooking something elaborate. I love mapping steps, finding efficiencies, and making the process flow — the same mindset I bring to solving complex design problems.

Whether it’s simplifying onboarding or aligning teams around clarity, I design with people in mind and an eye toward what’s next.

Let’s build something better together.

My Favorite Tools

My Favorite Tools

Experience

Experience

Check out my LinkedIn for details!

April 2024 – Present

Senior Product Designer

Versapay

Versapay

Versapay

April 2024 – Present

  • Designed Versapay’s first self-serve merchant onboarding flow, cutting support load and enabling 20-minute completion with 48-hour approvals.

  • Rebuilt NetSuite Pay’s landing and application hub into a scalable, trust-building system improving onboarding clarity for users and internal teams.

  • Led end-to-end discovery across ERP and embedded payments, aligning with PMs and executives to accelerate decisions and de-risk delivery.

  • Built an unmoderated usability testing program delivering insights within 12–24 hours, providing clear, data-backed direction for rapid iteration.

  • Championed AI adoption by using a secure, company-approved Copilot to parse hundreds of PRDs, presentation decks, and interview notes, reducing synthesis time by 50% and producing concise, stakeholder-ready insights.

  • Leveraged AI design tools for rapid ideation and early clickable prototypes, surfacing workflow issues 2x faster and enabling productive feasibility discussions with product and engineering partners.

  • Used AI to generate role and task overviews, shaping sharper interview questions and focused conversations that uncovered deeper insights with less ramp-up.

  • Partnered with operations to uncover workflow inefficiencies and translate pain points into actionable design and process improvements.

April 2024 – Present

Nov 2021 – Dec 2023

Product Designer

Custom Ink

Custom Ink

Custom Ink

Nov 2021 – Dec 2023

Nov 2021 – Dec 2023

  • Lead designer for operations internal systems, focusing on sales, supply chain, satisfaction, and art team interfaces.

  • Developed a content review tool, achieving $400k realized savings in the first 6 months. Enhanced user engagement and machine learning insights by integrating user-contributed data for continuous UX improvement.

  • Successfully designed and deployed a new product details page for web and mobile platforms, generating $600k in the first year.

  • Integrated language learning models (LLM) into the design process, enhancing user research, prototyping, and information architecture.

  • Collaborated with cross-functional teams (product, engineering, marketing) to define and execute user-centered features, demonstrating empathy for users.

Dec 2019 - Oct 2021

Design Manager

Custom Ink

Custom Ink

Custom Ink

Dec 2019 - Oct 2021

Dec 2019 - Oct 2021

  • Led a 12-person team, focusing on engagement, professional development, and design excellence.

  • Collaborated with leadership across departments to develop and launch new design products, contributing to user-centric solutions and product innovation.

Jan 2020 - Oct 2021

Product Design Intern

Custom Ink

Custom Ink

Custom Ink

Jan 2020 - Oct 2021

Jan 2020 - Oct 2021

  • Conducted user and competitive research, contributing to the UX design process and visual branding.

  • Created design templates contributing to $100k sales lift, demonstrating problem-solving and attention to detail.

Jul 2018 - Dec 2019

Design Advisor

Custom Ink

Custom Ink

Custom Ink

Jul 2018 - Dec 2019

Jul 2018 - Dec 2019

  • Specialized in creating custom designs for a diverse range of customers, demonstrating user empathy and customer advocacy.

  • Achieved a 55% increase in orders with new designs and product offerings, showcasing user-centered design and market responsiveness.

Jun 2015 - Dec 2019

Expert Production Artist

Custom Ink

Custom Ink

Custom Ink

Jun 2015 - Dec 2019

Jun 2015 - Dec 2019

  • Specialized in creating custom designs for a diverse range of customers, demonstrating user empathy and customer advocacy.

  • Achieved a 55% increase in orders with new designs and product offerings, showcasing user-centered design and market responsiveness.

Jun 2013 - Oct 2020

Owner, Marketing, Designer

Better Together Cakes

Better Together Cakes

Better Together Cakes

Jun 2013 - Oct 2020

Jun 2013 - Oct 2020

  • Interacted with clients in person, email and phone to create a unique design.

  • Developed relationships through honest practice and provided quality, bespoke products.

  • Created spreadsheets for most efficient cost and schedule for each event.

  • Created and scheduled content for social media platforms, publications, and websites.

See my work

Faster Onboarding, Fewer Support Touchpoints

Self-serve merchant confidence

Read More

Faster Onboarding, Fewer Support Touchpoints

Self-serve merchant confidence

Read More

See My Work

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© Jimin Ngo 2025